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Gender-Specific Responses to Product Descriptions in Online Retail: The Mediating Role of Certainty

  • Sigmund Freud PrivatUniversität

Research output: Contribution to conferencePaperpeer-review

Original languageGerman
Publication statusPublished - 2026
EventBrand Camp VII - Obergurgl
Duration: 26 Mar 202628 Mar 2026

Conference

ConferenceBrand Camp VII
Period26/03/2628/03/26

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