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Dive into the research topics where Sandra Holub is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Projects
- 1 Finished
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biscuit4all
Steiner, E. (PI), Poscher, T. F. (CoI), Wolfsteiner, E. (CoI), Eibl, S. (CoI), Dobernig, K. (PI), Holub, S. (CoI) & Deflorian, M. (CoI)
27/10/22 → 30/06/24
Project: Research
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Chances & Barriers: Consumer Acceptance of Plant-Based Alternatives
Holub, S., Wolfsteiner, E., Garaus, M. & Garaus, C., 2026.Research output: Contribution to conference › Paper
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Function or Feel? Matching Product Descriptions to Gendered Shopping Motivations in Online Retailing
Garaus, M., Wolfsteiner, E. & Holub, S., 2026.Research output: Contribution to conference › Paper › peer-review
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Gender-Specific Responses to Product Descriptions in Online Retail: The Mediating Role of Certainty
Garaus, M., Wolfsteiner, E. & Holub, S., 2026.Research output: Contribution to conference › Paper › peer-review
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Gender-specific responses to product descriptions in online retailing: The mediating role of decision certainty
Garaus, M., Wolfsteiner, E. & Holub, S., Jan 2026, In: Journal of Retailing and Consumer Services. 93, 93, 104890.Research output: Contribution to journal › Article › peer-review
Open Access -
MADE WITH LOVE? Der Handmade-Effekt: Der Einfluss von wahrgenommener Liebe auf die Qualitätswahrnehmung von Brot
Holub, S., Krall, J. & Ohrfandl, K., 2026.Research output: Contribution to conference › Paper
Activities
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Start E-Commerce – Potenziale & Limitationen, Anwendungsfelder, Systemauswahl
Holub, S. (Speaker), Poscher, T. F. (Speaker) & Kalischko, T. (Speaker)
1 Oct 2025Activity: Talk or presentation › Oral presentation
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Nudging & Sustainable Consumer Behaviour
Holub, S. (Speaker)
20 Mar 2025Activity: Talk or presentation › Oral presentation
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Die Farbe Grün – Verpackung, Produkt & Werbung auf dem Prüfstand
Holub, S. (Speaker) & Wolfsteiner, E. (Speaker)
2025Activity: Talk or presentation › Oral presentation
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Kooperation statt Supermarkt: FoodCoops und die Zukunft der Lebensmittelversorgung
Holub, S. (Speaker) & Marth, S. (Speaker)
2025Activity: Talk or presentation › Oral presentation
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Fleischlos glücklich? Chancen und Barrieren für einen fleischreduzierten Konsum
Wolfsteiner, E. (Speaker) & Holub, S. (Speaker)
2025Activity: Talk or presentation › Oral presentation
Prizes
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Ella - Auszeichnung für exzellente Lehr- und Lernformate an der FHWN (1. Platz)
Riegler, M. (Recipient), Holub, S. (Recipient) & Hauer, S. A. (Recipient), 2025
Prize
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Ella - Auszeichnung für exzellente Lehr- und Lernformate an der FHWN (2. Platz)
Holub, S. (Recipient) & Wolfsteiner, E. (Recipient), 5 Nov 2024
Prize
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Press/Media
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FHWN und zweihochzwei zeigen: Podcasts werden zum festen Bestandteil der B2B-Kommunikation
29/01/25
1 Media contribution
Press/Media
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Der Konsument der Zukunft und die schleichende Konsumverweigerung
10/08/15
1 item of Media coverage
Press/Media