@inproceedings{3a398e79b0a746378bd6ee59eefdfe48,
title = "Incentivizing Consumers Towards a More Sustainable Online Shopping Behavior: A Study on Nudging Strategies in B2C E-Commerce",
keywords = "E-Commerce, Nudging Strategies, Online Shopping Behavior, Sustainability",
author = "Michael Hollaus and Julia Schantl",
note = "Publisher Copyright: {\textcopyright} 2022 ACM.; 13th International Conference on E-Education, E-Business, E-Management, and E-Learning, IC4E 2022 ; Conference date: 14-01-2022 Through 17-01-2022",
year = "2022",
month = jan,
day = "14",
doi = "10.1145/3514262.3514268",
language = "English",
series = "ACM International Conference Proceeding Series",
publisher = "Association for Computing Machinery",
pages = "372--376",
booktitle = "2022 13th International Conference on E-Education, E-Business, E-Management, and E-Learning, IC4E 2022",
}